Return Case List
B2B SaaS Enterprise Management PlatformB2B SaaS

B2B SaaS Enterprise Management Platform

Case Details

Customer Background

A leading domestic enterprise SaaS provider offering HRM, CRM, and other management tools. Serving 10,000+ enterprise customers with plans to expand into Southeast Asia and Europe.

Facing Challenges

1. Zero brand awareness in overseas markets

2. B2B decision cycles are long, and traditional advertising costs are high.

3. Localizing multilingual content is challenging

Solutions

1. Market Entry Strategy

Focus on Southeast Asia (Singapore, Malaysia) and the German market
Identify digital transformation needs of SMEs

2. GEO Optimization Implementation

Build a multilingual content system (Chinese, English, German, Malay)
Optimize content structure for local AI search preferences
Establish industry authority signals (white papers, case studies)

3. SEO + GEO Integration

Keyword Strategy: Long-Tail Keywords + Question-Based Queries
Technical SEO: Site Speed, Mobile Experience, Structured Data
Content Marketing: 3 in-depth articles weekly

4. Omni-channel distribution

Automatically publish to 20+ platforms
Precise reach via LinkedIn and industry forums

Quantified Results

MQL (Marketing Qualified Lead): Avg. Monthly 120 → 624 (420% increase)
Customer Acquisition Cost (CAC): $280 → $80 (down 72%)
AI Platform Impressions: 5M+ monthly
Organic Search Traffic: 6 months growth 580%
Reliance on Paid Advertising: From 75% → 35%

Customer Testimonials

"Partnering with MaiXiang Technology was one of the smartest decisions in our global expansion strategy. Their GEO services helped us achieve a breakthrough in AI visibility within just 6 months, driving over 3-fold growth in overseas inquiries. The team is highly professional, responsive, and truly understands our business needs."

C
Founder & CEO
B2B SaaSEnterprise